Latest News From Consumer Demands

Food Inflation Outlook for 2023 Drops Below Previous Projections
Food Inflation Outlook for 2023 Drops Below Previous Projections

For 2024, USDA projects that food price inflation will be lower than that seen in 2023 and significantly lower than the rise seen in 2022.

Tyson Foods to Eliminate 10% of Corporate Jobs, 15% of Senior Leaders
Tyson Foods to Eliminate 10% of Corporate Jobs, 15% of Senior Leaders

Tyson Foods Inc. will eliminate about 10% of corporate jobs and 15% of senior leadership roles, Chief Executive Donnie King told employees on Wednesday.

3 Trends that Will Drive the Food System of the Future
3 Trends that Will Drive the Food System of the Future

The food system is being reimagined today and farmers can benefit by thinking about how to improve their ability to take advantage of opportunities in the process, says Rob Dongoski with Ernst and Young.

China Cites U.S. Ag for Why It's Chosen Not to Invade Taiwan
China Cites U.S. Ag for Why It's Chosen Not to Invade Taiwan

“In the last 2,500 years, every Chinese government that has fallen, has fallen over food,” says Kuehl, Armada chief economist. “They need those import markets—be it from the U.S, Canada, Brazil or Australia."

Will it Become a Must to Tell Your Farm Story?
Will it Become a Must to Tell Your Farm Story?

According to Leah Halvesron, CEO and founder of Ten Acre Marketing, it’s better to be proactive than let a passersby draw their own conclusions about your operation. Here’s how to get started.

White House to Host First Hunger, Nutrition and Health Address in More Than 50 Years
White House to Host First Hunger, Nutrition and Health Address in More Than 50 Years

President Richard Nixon hosted the last White House Conference on Food, Nutrition and Health in 1969. That confab led to expansions of the food stamp program and the school lunch program.

White House to Host First Hunger, Nutrition and Health Address in More Than 50 Years
White House to Host First Hunger, Nutrition and Health Address in More Than 50 Years

President Richard Nixon hosted the last White House Conference on Food, Nutrition and Health in 1969. That confab led to expansions of the food stamp program, the school lunch program and WIC.

How USDA's $2.8 Billion Climate-Smart Investment Might Impact Your Operation
How USDA's $2.8 Billion Climate-Smart Investment Might Impact Your Operation

According to Secretary Vilsack, these efforts will “increase the competitive advantage of U.S. agriculture both domestically and internationally,” while building wealth in rural America.

More than Hangry: What’s Really at Stake in Global Food Insecurity?
More than Hangry: What’s Really at Stake in Global Food Insecurity?

Empty dinner plates can quickly translate to lack of world peace. Just ask Sen. Ernst, who gave a political rundown of food security as national security at Iowa State University last week.

Prop 12: A Different Kind of California Wildfire
Prop 12: A Different Kind of California Wildfire

NPPC’s Michael Formica predicts Proposition 12 repercussions will be seen in California as early as this morning.

Are Farmers and Ranchers the Best People To Tell Ag’s Story?
Are Farmers and Ranchers the Best People To Tell Ag’s Story?

Who should be telling the story of agriculture? The Shark Farmer says it may not be who you first think.

Average Cost of a 4th of July Cookout is Down Compared to Last Year
Average Cost of a 4th of July Cookout is Down Compared to Last Year

The American Farm Bureau says average cost for 10 people is less than $6 per person.

Greta Thunberg Aims to Change How Food Is Produced
Greta Thunberg Aims to Change How Food Is Produced

Swedish climate activist Greta Thunberg has set her sights on changing how the world produces and consumes food in order to counteract a trio of threats: carbon emissions, disease outbreaks and animal suffering.  

What Does Food and Fuel Demand Look Like Post-COVID?
What Does Food and Fuel Demand Look Like Post-COVID?

Michael Swanson says it’ll take fleet turnover to bring great change to gasoline consumption, and he says two factors will drive that adoption—federal policy and battery technologies.

Roundtable Webinar Series Connects Farmers and Ideas Across the Globe
Roundtable Webinar Series Connects Farmers and Ideas Across the Globe

The first in a series of webinars by the Global Farmer Network brought together a diverse panel of farmers to talk about the biggest issues in agriculture today.

Broiler chicks
Court Rejects Meat Institute’s Prop 12 Appeal

The U.S. Court of Appeals for the Ninth Circuit rejected the Meat Institute’s challenge to California’s 2018 ballot initiative that imposes new standards for animal housing.

Meat Alternatives: Not Just Buzz Anymore
Meat Alternatives: Not Just Buzz Anymore

Meat alternatives are not a new thing, but the buzz around these products is definitely growing.

A Day at the Food Bank to See USDA’s Farmers to Families Boxes
A Day at the Food Bank to See USDA’s Farmers to Families Boxes

Thirty-two million food boxes have been delivered as part of USDA’s Farmers to Families Food Box Program. The Food Bank of Northern Indiana shows how the program is making a difference in people’s lives.

Forget Meals. People Want More Snacks.
Forget Meals. People Want More Snacks.

New research indicates that sit-down meals could be on the decline.

The landscape of the food industry is changing.
3 Ways Millennials Are Changing the Food Industry

The landscape of the food industry is changing.

Meat quality and the overall eating experience can be improved by using a food thermometer to determine doneness and improve safety at the same time.
Become A Grillmaster By Using A Food Thermometer

Meat quality and the overall eating experience can be improved by using a food thermometer to determine doneness and improve safety at the same time.

New insights from the National Pork Board and the Pork Checkoff show pork only holds a small portion of menu offerings.
The Menu Disconnect: Where's the Pork?

Protein is changing consumer eating habits and promises big opportunity for pork producers. But new insights from the National Pork Board and the Pork Checkoff show pork only holds a small portion of menu offerings.

Niman Ranch, ButcherBox Partner on Digital Storefront
Niman Ranch, ButcherBox Partner on Digital Storefront

Colorado-based Niman Ranch and ButcherBox, an online meat delivery company, have partnered to offer a new digital storefront to meet digital consumer demands.

 @GrillinWithDad cooks his pork chops to 145°F for the juiciest, most flavorful bite.
How Do You Like Your Pork Chops? 145 Please.

As grilling season begins, is pork on the menu? Pork enthusiasts can now improve taste, juiciness and tenderness by cooking fresh pork cuts to the USDA standard, 145 degrees Fahrenheit.

“Pork is the number one consumed protein globally, and yet fresh pork is the featured protein in less than 7% of entrée options when dining out in the U.S. That seems contradictory,” said Jarrod Sutton, vice president of domestic marketing for the National Pork Board.
National Pork Board Uncovers What Diners Crave and Why

New research released by the National Pork Board explores consumer behavior when eating away from home.

Larvae could be used to replace some protein levels in chicken feed. Professor Louwrens Hoffman says insect larvae could also be produced as a product from ‘upcycled waste’ including sewage.
Australian Meat Scientist Claims Maggot Sausage Will Feed the World

Many Americans gag at the idea of maggots, locusts or other insect-proteins. But Louwrens Hoffman, a meat science professor at University of Queensland, says unusual protein sources might be needed to meet future demand.

Take our poll and make your voice heard.
What Would You Baconize?

The bacon craze has no limits it seems! What do you think will be the next item to add bacon?

Easter Ham Prices Jump 12% in March
Easter Ham Prices Jump 12% in March

Easter dinner might cost a little bit more this year. It’s not just the candy. Ham, the prize of the dinnerplate, is also on the uptick, thanks to a surge of demand from China and other export markets.

Live-Streaming Barn Tours Show Consumers Sustainable Pig Farming
Live-Streaming Barn Tours Show Consumers Sustainable Pig Farming

National Pork Board partners with South Dakota State University to connect pig farmers with consumers nationwide through live-streaming barn tours.

Everything is better with bacon, and McDonald's agrees.
Write It Down: Free Bacon Hour at McDonald’s Jan. 29

Farmers know bacon makes everything better, but McDonald’s is finally putting diners’ love of bacon to the test during “Bacon Hour.”

The “flying pork wings” at Chicago's Flo & Santos, are coated in buffalo, barbeque or teriyaki sauce.
Maybe Pigs Can Fly: Pork “Wings” Rise in Popularity

Pig wings, a fun twist on the convenience of chicken wings, are showing up just in time for the big game.

With so much information available at our fingertips, consumers do about a 10-fold amount of research about food.
Google Identifies Three Marketing Trends Affecting Pork Consumption

Digital use is changing many areas of our lives, and the National Pork Board and the Pork Checkoff is working with Google to reach consumers and influence meat and food purchases in a whole new way.

With so much information available at our fingertips, consumers do about a 10-fold amount of research about food.
Google Helps National Pork Board Reach Consumers in New Digital Ways

Digital use is changing many areas of our lives, and the National Pork Board and the Pork Checkoff is working with Google to reach consumers and influence meat and food purchases in a whole new way.

Saving money on Thanksgiving dinner will either roll into additional holiday shopping, or consumers might "upgrade" their food selection to organic, natural or local items.
Turkey Prices Hit A 10-Year Low Ahead of Thanksgiving

Grocery shoppers are getting a gift ahead of Thanksgiving, with the lowest turkey prices in the past 10 years.

How can you compare bacon with cigarettes?
No, Don’t #BreakUpWithBacon: Campaign Targets D.C. With Bad Science

Misinformation is again waging war against bacon. A quarter-million-dollar ad campaign launched this fall in Washington, D.C., claims there are health risks to eating bacon and other processed meats.

Our young people are looking for causes to help them connect. They are replicating the "specialness" they experienced in their families by recreating pools of “specially connected” influencers.
Op-Ed: Are We Losing Our Minds? The Case of "Bird-Brain" Teaching

Our young people are looking for causes to help them connect. They are replicating the "specialness" they experienced in their families by recreating pools of “specially connected” influencers.

When Sara Menker realized “how very little data was being used to make critical decisions,” she launched Gro Intelligence to bridge the information gap.
A 214-Trillion-Calorie Deficit: Global Food Demand Will Surpass Supply

When Sara Menker realized “how very little data was being used to make critical decisions,” she launched Gro Intelligence to bridge the information gap.

Testimony begins in the third of a series of lawsuits against Murphy-Brown LLC.
What Will the Third Smithfield Trial Bring?

Testimony began Wednesday in the third of a series of lawsuits against Murphy-Brown LLC / Smithfield Foods.

Telling your agriculture story has never been more important.
Bill Even Discusses the Pork Checkoff’s Important History

Telling your agriculture story has never been more important. Communication of all stakeholders is critical to moving the industry forward.

Reaching consumers in new, exciting ways is a priority for building pork demand.
Pork Board Becomes More B2B-Focused

The Pork Board is moving away from consumer-direct, generic advertising, and taking on more of a business-to-business consulting role.

"We need to stand out, not only as elite caretakers of our animals, but also as ordinary people when we step outside the pig buildings," says Erin Brenneman, Iowa pork producer.
Post the Positive: Erin Brenneman On How to Increase Social Reach

Erin Brenneman uses her high energy, approachable personality, and keen photographic eye to share farm life with her followers on Facebook, Twitter, Instagram and other social platforms.

Laws requiring food outlets to post calorie information of menu offerings go in effect today. Restaurants, convenience or grocery stores, movie theaters and vending machines with more than 20 sites must comply.
Calorie Counts On Menus Now Mandatory

Laws requiring food outlets to post calorie information of menu offerings go in effect today. Restaurants, convenience or grocery stores, movie theaters and vending machines with more than 20 sites must comply.