Sizzlin’ Hot in Stores This Summer: New Product Line and Bacon-Flavored Cereal

Everyone loves bacon. Here’s how two companies are introducing more bacon into stores this summer.

Bacon
Bacon
(National Pork Board and the Pork Checkoff)

What will they think of next?

CINNAMON TOAST CRUNCH and HORMEL BLACK LABEL Bacon Bring the Cinnamon Sizzle to Breakfast with New Limited-Edition Cereal

The popular breakfast cereal, CINNAMON TOAST CRUNCH, is teaming up with Hormel to bring a new flavor to the breakfast table — CINNAMON TOAST CRUNCH HORMEL BLACK LABEL Bacon Flavored Cereal.

The companies say this breakfast duo merges cinnamon goodness with savory bacon flavors all in one bowl.

Following last year’s buzzworthy debut of the HORMEL BLACK LABEL CINNAMON TOAST CRUNCH Flavored Thick Cut Bacon, currently available at select retailers nationwide, this sequel is flipping the script at the breakfast table, the companies say.

The cereal is infused with the smoky flavor of BLACK LABEL Bacon and blasted with CINNADUST to create a savory satisfaction with every crunchy bite, making it perfect for breakfast or snacking.

Starting July 8, fans can snag a pouch of CINNAMON TOAST CRUNCH HORMEL BLACK LABEL Bacon Flavored Cereal at Walmart.com while supplies last.

Prairie Fresh Introduces Bacon Line
Prairie Fresh is bringing its signature quality and taste to one of America’s favorite foods—bacon. The company says this new line of naturally hardwood-smoked bacon, crafted for rich, savory flavor in every bite, is now available in Applewood Smoked, Hickory Smoked and Hickory Smoked Thick Cut varieties.

“The introduction of bacon to the Prairie Fresh portfolio reinforces the brand’s commitment to deliver great-tasting pork with uncompromising quality,” Prairie Fresh said in a release. “Backed by a connected food system called the Prairie Fresh Way and a legacy in bacon processing, Prairie Fresh is well-positioned to compete in the $7B bacon category, which boasts 74% household penetration and the highest sales of any processed meat.”

Prairie Fresh Bacon is naturally hardwood smoked with real hickory or apple woods and is made in the U.S. from pork sourced from Prairie Fresh Way farms and processing plants located in the U.S., the company says. It will be offered in 12 oz. and 16 oz. L-board packages.

For more information, visit prairiefresh.com/wholesale.

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