National Pork Board

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Producer-led advisory committees bring perspectives to guide checkoff programs across domestic marketing, human nutrition, innovation and pork quality, international marketing, swine health and We Care.
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The Pork Checkoff’s innovation work is creating a stronger, sustained demand for pork by helping the supply chain deliver products consumers want.
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The National Swine Health Strategy turns research into slat-level solutions. Learn how industry-wide alignment is tackling PRRSV and PEDV today
Producer input is core to the National Pork Board’s mission and commitment to priorities in demand, swine health and state collaboration.
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When the National Pork Board (NPB) launched the Taste What Pork Can Do® consumer brand campaign last year, the goal was simple: Get more Americans to eat more pork more often.
With a combined 70 years of professional excellence, Mike and Lisa Tokach are pillars of the pork industry. Though their career paths differ, their shared dedication has resulted in a prolific legacy of research, veterinary care and industry advancement.
Here’s a look at the producer leaders ranked by peers across the nation and recently selected by USDA.
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Get the inside scoop on the Pork Checkoff’s new consumer campaign from pork producer Dwight Mogler.
The National Pork Board unveils it’s all-new brand campaign, Taste What Pork Can Do., with a pop-up pork dining experience hosted by chef and cooking content creator Joshua Weissman.
Partnerships and in-market activation boost long-term demand.