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Unclear. That’s how Heidi Vittetoe, co-owner of JWV Pork in Washington, Iowa, would describe her outlook on the pork industry. Three pig farmers get honest about the pork outlook and what’s ahead.

As a new pig show season fires up in many parts of the country, the last thing anyone wants is to get left out of the fun of evaluating livestock and chasing banners because of a case of influenza.

A family operation that has stood the test of time, pivoting and leveraging resources along the way, “This’ll Do Farm” operated by father-son duo, Tork and Sawyer, has a story worth sharing.

As this week’s Farmer Feature, a wife, mother and boots-on-the-ground co-owner of a swine nursery operation, Heidi Flory, shares how she contributes to the pork industry both on and off the stage.

From a pig veterinarian to a social media superstar, Cara Haden, DVM, shares her rise to TikTok stardom and the purpose behind it all.

A third-generation pig farmer, running coast-to-coast chasing dreams and supporting kids, Jesse Heimer of Heimer Hampshires, is proof that hard work, determination and passion can lead to great success.

If there’s one thing Jesse Heimer took away from his Pork Leadership Institute experience, it’s that as a pork producer, he needs to better understand what’s going on at the grocery store. But that’s not all.

Lexi Ammann says she would not be where she is today without the opportunity she had to show a pig. It sparked a passion and drive to pursue a future in the commercial swine industry.

While Ohio pig farmers Phillip Hord and Jessica Campbell’s operations may look different, driving demand is where their paths intersect. By bringing a new flavor to the farm, the producers are also driving pork demand.

More states are passing legislation regarding lab-grown meat products, whether it be with a ban to sell the products or labeling requirements. Lawmakers acknowledge consumers’ concerns and their right to transparency.