An economic model developed by Dr. Jayson Lusk, dean and vice president of the Division of Agricultural Sciences and Natural Resources at Oklahoma State University, paints a compelling picture: adopting PRRS-resistant pigs offers meaningful benefits with minimal trade-offs.

Check out how digital tools are streamlining show prep while protecting animal health and saving families time this jackpot season.

With biosecurity being at the forefront of a successful swine operation, detergents are necessary to establish a clean surface in preparation for disinfection.

When the National Pork Board (NPB) launched the Taste What Pork Can Do^® consumer brand campaign last year, the goal was simple: Get more Americans to eat more pork more often.

Surveillance, reporting and veterinary partnerships are framed as critical ways to prevent a single case from becoming a national crisis.

New data shows that winning in 2026 requires a ‘digital handshake'—using technology to remove friction while keeping the relationship front and center.