Sensors

Why Livestock Operations Are Ditching Spreadsheets for BinSentry’s Smart Bin Technology

Mon, 18 Aug 2025 18:32:10 GMT

Animal feed travels a very long and winding supply chain, and up to 70% of the total cost of raising commercial animals is directly tied to the simple task of feeding the herd.

In a world where there are literally cameras and sensors everywhere that are able to measure everything, and artificial intelligence running in the background to make those cameras and sensors “smart,” it just doesn’t make sense to keep animal feed inventories on paper or Excel spreadsheets anymore.

Ben Allen, CEO, BinSentry

(BinSentry)

That’s what BinSentry CEO Ben Allen, who grew up in farming on his families’ Iowa farm outside Ames says, adding: “Too many people are still taking feed inventories the way my grandfather used too.”

His company has been on the animal ag scene for seven years and has grown over 100% annually for each of the past three years, he claims, as large commercial feedlots and multinational processors like Cargill add the companies’ bin monitoring technology to automate the logistics of refilling feed bins. Allen says BinSentry’s tech is capturing imagery 24/7/365 on more than 40,000 feed lots across the U.S. and Canada.

BinSentry recently secured a $50 million Series C investment round, led by the No. 1 growth equity fund in the U.S., Lead Edge Capital. Allen says his company will use the funds to, among other projects, expand its technology and operational reach further into South America and Brazil, where BinSentry has an exclusive distribution agreement with Cargill.

“We install a camera sensor at the top of the bin, it’s solar powered and has cellular connectivity and only takes 15 minutes to install, and we can start getting high accuracy inventory reports throughout the day,” Allen says. “That data goes directly into our software where we do a lot more than just inventory.”

Allen says the company uses the real-time bin monitoring data to run analytics mainly to inform the logistics side of the feed operation, and it can also send preventative maintenance alerts if it sees something happening inside the bin that could potentially be a problem. While not as inherently dangerous as climbing into large grain storage bins in the row crop world, manual monitoring is a laborious and risky task that would be better left to technology components if possible.

A BinSentry sensor on a poultry feed storage structure.

(BinSentry)

“We have been working with AI since the founding of the company, and we use it in a very tactical and operational way,” he explains. “Our consumption forecasts are always updating with our AI algorithms; it’s constantly adjusting to conditions like the biological variables of animals and the weather. We can really dial things in and get precise, so you can take better care of your animals, burn less diesel fuel, and then you need less workers.”

Besides Cargill, BinSentry is also working with Wayne Sanderson Farms, The Hanor Company, and Maple Leaf Foods. The company is moving at a breakneck pace, installing between 2,500 and 3,000 new sensors per 30 days, and it has its own service and maintenance teams to keep systems running and the customers happy.

“Our focus is to scale up now — because we’re growing like crazy,” Allen says. “That’s because we solve real, operational problems and we cut costs immediately. Our customer ROI is high and fast; the only way you grow this quickly (in agriculture) is by solving real problems for real people.

“We’re excited about our progress and excited about what we can do in the future, and that excitement centers around being more efficient within the animal feed supply chain, we feel like that’s a good story, because we’re helping create economic and environmental sustainability.”

You can read more about BinSentry’s funding raise here and learn more about the company at BinSentry.com.

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A Farmer Can Dream, Right? Tesla Robots As the Farm Labor Force of the Future?

Thu, 24 Oct 2024 18:24:44 GMT

With a visual form ripped straight from a skin-crawl inducing robot thriller, Tesla’s new AI-bot, Optimus, is eliciting strong reactions from tech advocates and flip-phone touting technophobes.

Let’s indulge our imaginations for just a second and imagine how a farmer could put one of Musk’s $20,000 helper robots to work around the family farm in, say, the year 2040. I use 2040 because, even though the prototypes in the video below look awesome, it turns out the AI behind it needs more work before any farmer would feel safe setting a squad of them loose on the farm.

Our own Clinton Griffiths was also inspired by Optimus’ unveiling. In his upcoming column in the November issue of Farm Journal, Clinton gets right to the heart of the issue, and that’s whether the bots will pan out on the farm?

The real test, he writes, “will be whether it can keep its glossy finish motoring along regardless of whether or not the field is mud-free.”

I couldn’t agree more, Clinton. Serving up fancy drinks during an unveiling party on a glitzy Hollywood film studio lot is one thing. Standing up to all the dust and heat and tough conditions of your average farm or ranch is a different beast altogether.

In that vein, we offer up the following farm chore list Optimus can take over from here on out.

No, seriously Opti, you don’t need our permission. Just go ahead and take care of these few little things every single day for the rest of time, and we’ll be off, I don’t know, fishing at the lake with the kids, rocking on the front porch, or something.

Farm equipment maintenance tech
Director of crop protection jug disposal
Backpack spraying around-the-clock weed warrior
Chief grain bin inspector
Head ladder climber
Irrigation pivot inspector general
Head high in July crop scout
Pig loader and unloader extraordinaire
Master bottle mixer and calf feeder

Now that you’ve read my list, I’m curious how you would use a robot that walks, talks and moves like a real human (and never gets tired, bored or spends 20 minutes staring at its phone) on your farm? or click

Share your robot wish list by clicking the green “Respond Here” button or click here .

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China Using Artificial Intelligence to Monitor Pigs

Thu, 22 Sep 2022 04:13:11 GMT

As the world’s largest pork producer—and consumer—a wave of new technology is allowing the country to dramatically modernize and increase production efficiency. A new project from tech conglomerate Alibaba could change the game even more.

Alibaba is working with Chinese pig producer Dekon Group and feed manufacturer Tequ Group to develop artificial intelligence systems to track pigs. The deal , announced earlier this month is worth tens of millions of dollars and will rely on video monitoring to replace radio-frequency ID (RFID) tags.

The cameras will identify and track numbers tattooed on the animals’ bodies. At the very basic level, it will count pigs, but Alibaba is planning for additional analysis, such as temperature readings from infrared sensors, how much individual pigs move per day and monitor disease spread by recording the sounds of pigs coughing.

The intended result? Lower production costs, and “safe, tasty pork,” says Zhang Sheng with Alibaba.

The advancement of technology in agriculture is leap frogging. Cargill recently started testing facial recognition for dairy and beef cows. Blue River Technology’s See and Spray can detect and identify weeds in the field , spraying one and avoiding another.