A very large, very strategic and very well-funded network of animal rights activist groups in the U.S. are continually pushing for consumers to stop eating and buying milk, meat and eggs and move toward alternative plant-based options.
“These groups make it very obvious that their intention is to replace animal products,” says Hannah Thompson-Weeman of the Animal Agriculture Alliance. “In their minds, it's not about a choice for consumers. It's not about something that they could buy if it aligns with their values and their budgets. It's about replacing animal products.”
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Animal Rights Activists: Watch for the Signs