New Products Launch at Iowa Pork Congress

Ellen Davis, ARM & HAMMER swine technical services manager, (left) and Steve Larsen, Passport Food Safety Solutions, (right) welcome attendees of the Iowa Pork Congress. ( Jennifer Shike, Farm Journal's PORK )

Nearly 50 companies introduced “something new” in the New Product Showcase at the Iowa Pork Congress on Wednesday. 

"The Iowa Pork Congress is the “must go” winter trade show for all things pork production," says Rex Hoppes of Van Meter, Iowa. "The opportunity to network and learn is outstanding, but I really enjoy the trade show. New and emerging products and technology are exciting to see and touch. I am witnessing suppliers bringing producers even more products, services and technologies that can offer farms greater efficiencies, a smaller environmental footprint and improved pig health and comfort."  

Zoetis Announces New Individual Sow Care Program 

Looking to help the U.S. pork industry raise the bar for performance and reverse the surge in sow mortality rates, Zoetis introduced Individual Sow Care on Wednesday at the Iowa Pork Congress — a comprehensive, on-farm training program that teaches caregivers and production managers the value of conducting health, welfare and performance assessments on every sow, from every breed group, every day, a company release said.

“Sow mortality rates in the United States have increased dramatically in recent years and now average about 15%,” Eva Jablonski, DVM, a technical services veterinarian for Zoetis, said at the 2020 Iowa Pork Congress in Des Moines, where the program was unveiled.
“While pelvic prolapses and lameness are among the most visible conditions associated with sow mortality, 39% of sow deaths are categorized as unknown,” she said. “We believe that taking a more holistic and individualized approach to sow care — one that proactively assesses sow health, performance, body condition, environment — will go a long way toward reducing losses and improving sow productivity.”

Individual Sow Care is a one-day program that combines classroom instruction and hands-on training in the barn. Before the session, Zoetis representatives conduct an on-farm review of the sow farm’s history and performance, as well as facilities, health challenges and other factors that may contribute to production losses or mortality. The training program is then customized to meet the needs and challenges of that specific farm, the release said.  

The program can may be used with sows housed in stalls or groups. It focuses on the importance of conducting daily observations of each sow — evaluating animal behavior, environment, feed/water intake, and stools and urine, in addition to temperature, posture, body and teat condition, lesions, perineal area damage, lameness, milk supply and the condition of piglets. 

Individual Sow Care was built on the success of Individual Pig Care, introduced in 2005. According to Jablonski, that program has helped to train hundreds of caregivers and production managers on the importance of walking the pens and checking every pig, every day, to help ensure optimum health, welfare and performance, the release said. 

For more information, visit

ARM & HAMMER Announces Advanced Odor Solution for Hog Operations
Growing environmental concerns from neighbors and consumers have increased the importance of reducing odors from manure storage on pig farms. ARM & HAMMER provides a unique solution that, when added to feed rations, manages the microbiology of manure pits to help producers alleviate these concerns, a company release said.
Feeding CERTILLUS Eco delivers scientifically selected strains of bacteria that pass through the pigs’ digestive system directly to manure storage pits. These beneficial bacteria enhance fermentation in the storage system, breaking down the odor-causing components in the manure and improving the manure’s fertilizer value.

Odors can be unexpectedly expensive, as demonstrated by recent nuisance lawsuit rulings. Traditional odor control strategies include formulating highly digestible diets that limit excess nutrients, mixing additives into storage systems, and covering manure storage to prevent gases from escaping.
Most manure odors are caused by improper fermentation and bacteria imbalances in the storage system that allow the accumulation of volatile fatty acids, Ellen Davis, ARM & HAMMER swine technical services manager, said in the release.
As rations change due to shifts in ingredient prices or nutrient needs at different growth stages, the microbiology of manure also changes, she said. High levels of copper and zinc in the diet can kill off susceptible microorganisms as well. These microbial changes can create imbalances and fermentation problems that lead to increased odors and other issues.
The beneficial bacteria in CERTILLUS Eco maintain a proper microbial ecosystem in the manure pit, achieving a more efficient fermentation that reduces odors. Research proves that its microbiology effectively addresses odors, while also improving fertilizer value, feed efficiency and more, the release said.
A field study compared deep pit manure storage systems with and without CERTILLUS Eco in standard commercial feed rations. The pit sample analysis results from 217 barns revealed a variety of benefits to managing manure microbiology, the release said. 
To learn how CERTILLUS Eco impacts manure nutrient content in other ways, visit

Phibro Launches Quantic Pulse and Dryd to Help Producers 
From mycotoxins to hypothermia, swine producers face a number of environmental challenges that threaten their pigs’ health — and their bottom lines. Phibro Animal Health Corporation introduced two new products on Wednesday. 
Mycotoxins threaten swine producers’ profits through decreased production and productive performance, often going undetected until pigs exhibit clinical signs of mycotoxin contamination — and by then, it’s often too late, a company release said. By controlling moisture in swine feed, Quantic Pulse, a nutritional specialty product from Phibro Animal Health Corporation, has been designed to help swine producers reduce the likelihood of mycotoxin challenges. 

Reducing moisture helps limit mold growth and limiting molds, such as those that produce two of the costliest mycotoxins – Deoxynivalenol (DON) and zearalenone (ZEN), can help improve body weight, average daily gain and average daily feed intake. 
In a 2019 contract research study, 124 barrows and gilts were fed three treatment diets, including a negative control (feed with no mycotoxins), a positive mycotoxin control (feed containing 4 ppm DON and 0.5 ppm ZEN from a naturally contaminated corn source) and the same positive mycotoxin control diet containing Quantic Pulse at an inclusion rate of 0.50% (10 lb per U.S. ton). Based on body weight and average daily gain results, Quantic Pulse successfully mitigated the 4 ppm DON and 0.5 ppm ZEN, the release said. 
Phibro Animal Health Corporation announced a second product — Dryd, a new drying agent. Hypothermia, a major contributing factor in the mortality rate of neonatal piglets, poses another challenge to swine producers. At birth, piglets lose heat rapidly — especially when wet. Dryd can absorb up to three times its own weight in moisture.
In addition to hypothermia, crushing deaths have been shown to decrease when piglets are dry and warm. In a farrowing study by Andersen et al. in 2009, drying piglets in addition to employing heat lamps significantly decreased (P  
Dryd features a blend of GRAS/AAFCO-listed, all-natural ingredients that give it a significantly higher moisture capacity than comparable products, the release said. For more information, visit

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